I know Mum was very enviouswhen she had me she was in the Footscray Hospital sharing a ward with 10 other new mothers, amidst hospital renovations, and here I was spending my first few days as a mum in five-star accommodation at the Park Hyatt! In episode 131 of The Physical Performance Show Brad Beer has a conversation with Lydia Lassila, OAM - 5x AUS Olympian, Olympic Champion Aerial Skier. Lydia Lassila (ne Ierodiaconou) was born 17 January 1982[3] in Melbourne, Australia. That helped us so much because there wasnt consistent childcare where we lived. Many Australians would know the 35-year-old Melbourne-born athlete from her triumphs representing Australia in aerial skiing in four Winter Olympics. Especially us small businesses, sometimes were operating among larger businesses with more resources, more cash. Her score for the aerial was 72.12. So Late had his list and I had mine, and it was quite a challenge to meet in the middle and find this happy medium of a name which would work across both cultures and not get mispronounced. Perhaps not surprisingly, when Natalie became a mum, sleep was one of her biggest concerns and the reason she wanted to help other families by spreading the sleep love with products and advice. This is, as an athlete, a really important skill, to be able to focus mentally and emotionally on the things that are going to help you succeed and shoving everything else aside and saying, no, she said. I didnt really have a plan on how or who I was going to sell this product to, but I figured that if it was solving a problem for me, it would most likely solve a problem for many people recovering from injury. Her second son was born in 2015 after the 2014 Sochi Winter Olympics where she claimed bronze.[1]. When she became pregnant with her first child, she applied the same principles that had served her so well in her training focus, structure and outcomes. Ive found the best routine for me is waking early so that I can get a couple of solid hours of productive power to myself in the morning before chaos hits. Lassila, now 28, had already undergone a radical knee reconstruction after rupturing her anterior cruciate ligament in 2005 and was unsure after her injury at Turin whether she wanted to put . If you try to be both at once, youll do a mediocre job at both! At one of those events in Geelong, she told a room of small business owners how it was a devastating knee injury in 2006 that gave birth to her business. If you wish to change or create a new subscription, please call 1800 070 535 Monday to Friday 7.30am 6.00pm & 7.00am-11.30am AEST on both Saturdays & Sundays. New customers only. Lydia Lassila of Australia emerges from mist as aerials winner PDF Trish's expert assessment identified a combination of anterior hip It explains that if you do not provide us with information we have requested from you, we may not be able to provide you with the goods and services you require. With time off her skis in rehabilitation and recovering from surgery, Lydia became frustrated with the inefficiency of current cold therapy products on the market that leaked, slipped and were not cold enough. 200 East Boundary Road, Bentleigh East 3165 (Located inside the Glen Eira Sports & Aquatic Centre - GESAC), Freecall: 1800 MY PHYSIO Related ArticlesGemma Peanuts two year (in)fertility journeyMatty and Sarah Fahd of TMRW Kids on building a brand with purposeBy Billies Charlotte Palardis on how building her brand helped her reconnect with herself. People with significant back, neck, shoulder and hip pain. I wanted success so badly but didnt understand the concept of delayed gratification, of about waiting and trusting the process, and setting a really clear plan in place to achieving these goals, she said. Lassila's Olympic history. Thats where a strong team comes into play another lesson Lassila is taking from her career as a professional athlete and applying to business. Lydia joined Holly Wainwright on the latest episode of I Dont Know How She Does It. [6], Lassila achieved a bronze medal in the Freestyle Skiing Women's Aerials event. But while sitting in the Olympic village in Torino, nursing an injured knee, she recognised the seeds of her business. And in my line of work, I wasnt exactly risk-averse. RRP: $29.95. I wanted to escape my body and at many moments I didnt think I could actually do it. I wasnt sick or anything like that, but I didnt particularly like being pregnant. And now, her pain has fuelled the 38-year-old's mission to create her second brand in Zone. Gemma Peanuts two year (in)fertility journey, Matty and Sarah Fahd of TMRW Kids on building a brand with purpose, By Billies Charlotte Palardis on how building her brand helped her reconnect with herself, Behind The Brand: Carolina Lifestyle by Carolina Giraldo, Growbrights Natalie Norman is on a mission to make families sleep like babies, Behind the brand: When two best friends make baby carrier magic, Meet Liv and Lisa, the brains behind Nourishing Bubs, Amazing Grace: How Grace Brennans Buy From The Bush movement changed the way we shop. ISBN: 9780980597332 Growing up with a name like Ierodiaconou, which nobody could pronounce, I had a bit of a phobia of my child having a name that nobody could say correctly. Following her knee injury, Lydia won gold in the Vancouver 2010 Winter Olympics and bronze at the Sochi 2014 Winter Olympics, making her the first woman to ever complete a quad-twisting triple somersault. We quickly found that deciding baby names was not an easy task, particularly in our family with two different cultures coming together. The latest stories, funding information, and expert advice. Sure, going from two to three meant that life was going to get crazier than it already was, but we were really happy and ready for the next phase of life: parenthood. MYPHYSIOwas established in 2004. After seeking the clarification and advice of several peak bodies, we are pleased to advise that My Physio GESAC and Brighton are open for essential treatment Under the current lockdown, Physiotherapy services can now be delivered face-to-face for essential Musculoskeletal & Sport Injury Management, GLA:D Program for Hip and Knee Osteoarthritis, Improve your CORE with Clinical Reformer classes, NEW Online Booking System Book at your convenience Physiotherapy and Allied Health Services. Excerpt courtesy of The Slattery Media Group Pty Ltd, all rights reserved by the publisher. At Cypress Mountain, the venue for aerials at the 2010 Vancouver Games, Lydia started by taking ninth place in the qualifications on 20 February, making her one of the 12 finalists. She is the 2010 Olympic champion and the 2014 bronze medalist in aerials. And all of a sudden, predictions for the aerials competition at PyeongChang 2018 were up in the air. In the second round of the qualifying in Turin her knee collapsed and she re-ruptured her ACL ending her Olympics. 2023, BodyICE Australia. ! Cue inspo for BodyICE Woman. She hasn't looked back since. Other than me being pregnant, it was business as usual. I was right on time, which was great. About six months before the 2006 Winter Olympics in Turin, Italy, Lassila injured her knee. When Id catch a side profile of myself in the mirror Id just about fall over in shock. I love working from home or wherever my laptop is and the lifestyle that provides. Following the birth we were able to then go and spend four days in the Park Hyatt where they have a whole floor dedicated as a maternity ward. Heres the fix, Five ways businesses can beat the scourge of busyness and boost productivity, My Biggest Mistake: Martin Karafilis, CEO of Fishburners. In the early days of BodyICE I was figuring everything out as I went along, I certainly had no business plan. My dad always ran his own construction company, he always had his own business, so for me, it was never ever a big deal at all. Lydia Lassila's journey with injury leads her to found Zone Any Questions? I was nave as to how vulnerable we are and to how fraught the actual process is of growing a baby. Undeterred from the injury and trauma to her knee in 2006, Lydia bounced back and won Gold in the Vancouver 2010 Winter Olympics. We were now three with this new life that we had brought into the world, it was just incredible. See www.geelongadvertiser.com.au/subscriptionterms for full details. This automatically renews to be charged as $16 (min. Holding on to the vision you have for yourself, whether it is in sport or business, was one of the key lessons Lassila shared at the event in Geelong. . So I was expecting this nicely sewn-on label to come back on the neoprene straps. At what point does it become a problem? The years leading up to the 2006 Turin Games were punctuated with injuries, and with victories, including a series of three consecutive first places in 2004-2005. I wanted to create ice and heat packs for kids that are non-threatening, fun, colourful and most of all, instantly soothing in times of need. I wanted to win an Olympic gold medal," recalled Lydia. Then tragedy struck another high-profile Australian sport star and made Lydia reassess. SAVE 38% when you lock in for the first 12 months when compared to the above offer. I ran up the steepest hills of Lorne, I swam, I lifted weights. Lassila was a keen gymnast prior to her winter sports career, and had only been skiing for two years before she headed to her first Games in . Instant relief Ding Ding Ding Ding!!! Factbox on Australia's Lydia Lassila who won the gold medal in the women's freestyle . In 2006, Olympic athlete Lydia Lassila turned a devastating injury into an opportunity. I never saw starting a business as a risk because up until that point, I never had a job before, other than being an athlete. In business I basically wanted to replace the option of frozen peas when someone gets injured and help them recover from their injuries, she said. FREE AU SHIPPING OVER $100. Ultimately, I love the freedom of being an entrepreneur. [16], In 2018, Lassila appeared as a contestant on Australian Survivor: Champions vs. With her A Team, Lassila got really detailed with this plan for achieving her dream of representing Australia again. I graduated from university with a Bachelor of Applied Science, which was not going to help me with anything running my business. I even thought, Oh my God, when is this feeling going to come? I was balancing this bag of ice, a shopping bag of ice on my knee between two chairs, and it was leaking and slipping all over the place. Fractures. In all, he endured six operations in 10 days, but, sadly, the doctors at the Royal Childrens Hospital were unable to save his life. I did probably all the wrong things and I was constantly injured., And Torino 2006 was really the tipping point for me where Id had success, I was ranked number two in the world, I had won a bunch of world cup podiums and I knew I could be the best in the world, I just didnt have the how.. Reusable Ice Packs for Injuries | Order Ice Bags Online Cue lightbulb moment: Ding. Weve all got families, we run businesses. So in sport, if there was a component that an athlete, a technical skill they were doing better than me, if I felt comfortable enough, Id go and ask them, hey, what do you feel when you are doing this certain skill? Or if I wasnt comfortable, I would get the video of them and I would slo-mo it and break their technique down, take what I liked out of it and make it my own., NOW READ:Data startup Fusion Sport secures $3 million for platform supporting 90% of elite Aussie athletes, including AFL premiers West Coast Eagles, NOW READ:Got brand goals? He knew I wanted to get back to elite sport, so we took a measured approach on how we would be able to achieve that. On 20 October 2010, Lassila was awarded the prestigious 'TheDon' award by the Sport Australia Hall of Fame,[2] which recognised her ability to inspire as well as her achievements during 2010, including her gold medal performance at the 2010 Winter Olympic Games. Lassila's Legacy Victorian Institute of Sport She found that after undergoing 2 knee reconstructions, and the birth of her first child, Lydia had developed some unhelpful adaptive movement patterns, and had poor activation and strength of the stabilizing muscles that support the spine. And while she admits she probably takes her business vision a little less seriously than her sporting ambitions, she thinks this will change in the future. As usual, it wasnt difficult to decide what I wanted, but coming up with a plan as to how was going to be more challenging. Its also important when you are juggling a few hats. Each payment, once made, is non-refundable, subject to law. Like me, Alisa had taken every precaution throughout her pregnancy, and as I was approaching a similar stage in my own pregnancy, it made me sit back and realise that I had this person inside meit wasnt just a bump on the outsideand there were a lot of things that could go wrong. Any of the bones in or around the knee can be fractured. Well, one of them was how am I going to stay healthy and injury-free, something that plagued me my whole career? This option is only available where expressly indicated with the offer. SmartCompany acknowledges the Traditional Owners of the many nations across Australia, and pay our respect to Elders past and present. Winninggold allowed me the opportunity to share my story with a wider audience, and people could know who I really was; I wasnt hidden behind a ski mask any more on some remote mountain top. We enjoyed the moment. At that, Lassila, one of Australia's toughest competitors, having fought back from an horrific knee injury at the Turin Winter Olympics to win gold at the Vancouver Olympics four years later . So I decided to make my own. But on the Sauze d'Oulx kicker on 22 February 2006 during the Turin Games, she sustained a serious injury to her knee when landing her second jump in qualifications. She completed a bachelor's degree in Applied Science (Human Movement) at RMIT University. Can I put my subscription or membership on hold? You'll also receive messages on behalf of our partners. . There is no way I could run a business remotely without my solid team and its my job as a leader of that team to empower my team members, inspire them so that they give me their very best effort as I give them my very best effort, she said. The end result, BodyICE, a no-fuss ice and compression system that comfortably secures around injured joints and body parts. I figured if I needed it, then so would millions of other women! Lydia Lassila - An Injury Case Study - My Physio in Melbourne "Thats when destiny opened up before me, and a new challenge was presented one that would change my life forever. No jumping of course, but I trained at the VIS through my pregnancy to keep as fit as possible with the mindset that I was just on maternity leave and that I would be returning stronger and better than ever towards my campaign to Sochi. Our mission is to make it easy for parents to make Three years ago, in a pre-COVID world, Aussie farmers were facing the most devastating drought in recent history. Theres also now a BodyICE childrens line of products, with Lassila again drawing inspiration from her own experience as a mother to create the womens and childrens ranges. I had a couple of prolapsed discs in my back which I jumped with and endured all season. I get to be around my family constantly and live spontaneously all over the world! Out of pocket expenses for Medicare EPC services may apply. Here at BodyICE HQ our team is driven and motivated by wanting to help you recover from your injury physically, emotionally and mentally. While wholesale accounts still make up 70% of the business orders, Lassila says online sales are being boosted by social media influencers who are particularly keen on the brands range of products for women whove had children. The female body is an amazing vessel. As I had done with my aerials program in the lead-up to Vancouver, I needed to formulate a similarly structured program around giving birth and recovering in a way that would allow me to get back into training as soon as possible. At the peak of her powers, Lassila was one of two Aussies to strike gold that week, following snowboarder Torah Bright, who won the women's half-pipe just six days earlier. My mum, on the other hand, has spoken only Italian to him, so he is now tri-lingual and can switch in and out of each language, English included. But then she needed to land! Triage number: 1300 IM HURT. Fortunately, Peter understood exactly what I was trying to do and was very supportive. In early 2020, I also launched a range of eco-friendly yoga and wellness essentials called ZONE By Lydia. Lassila said her family pleaded with her to stop competing and a lot of people wrote me off as well. Additionally, especially in overuse injuries (which account for over half of the injuries experienced by adolescent footballers), tissue damage can already have occurred prior to you feeling pain or performing poorly. Her mother is Italian and her father Cypriot. Hold that vision that youve got for yourself, create the plan, [and] trust the process that youve put in place.. Select the subscription offer youd like to buy, click Subscribe with Google, and you will be directed to complete your purchase using your Google account. Just fill out the fields below and we'll send your friend a link to this article along with a message from you. We wanted to feel more like us again and felt a lot of the carriers on the market made us feel frumpy and didnt have the functions you need with a growing family, the Sydney-based business owners explain Real food: How it should be. His second name is Erik, after his grandfather Erkki in Finland. At the 2010 Winter Olympics in Vancouver, Lassila won gold in the aerials, getting Australia's second gold medal for the games after snowboarder Torah Bright won gold in the halfpipe, also at Cypress Mountain. Source: EPA/Friso Gentsch. Factbox: Aerials gold medalist Lydia Lassila | Reuters She is the second Australian to win an Olympic gold medal in aerials, after Alissa Camplin in Salt Lake City in 2002. But once your delivery is activated, youll get the next edition, hot off the press. October 25, 2009 11.00am. We wish her every success. Instead of icing her nether regions with a frozen condom, Lydia came up with BodyICE Woman, postpartum ice packs. But if I start speaking Italian or Finnish to him he gets really angry and he tells me you only speak English, dont speak Italian or dont speak speak Finnish to me! Although I understand a lot of both Finnish and Italian, my speaking of them is behind because, unlike a child Im embarrassed to make mistakes. Having a vision for success is one thing. Police are seeking additional victims of a suspected mother-daughter duo accused of performing illegal butt injection augmentations that led to the death of an . But in a moment few will forget, she tore her knee apart after landed awkwardly and in agony at the Torino Olympics. Should you tell anyone about it? From day dot Late spoke Finnish to Kai, and he has only ever spoken Finnish to him, so Kai has grown up fluent in Finnish. Surrounding herself with an A Team was not only necessary to get through not only the trauma of her injury in Torino, but also to develop the right plan for her to become the future person she could see in her vision. . After surgery and rehabilitation she was able to compete in the Olympics. I wanted to achieve my potential, I wanted to reach all those goals and knew that perhaps I needed to change something. The birth itself was fairly measured and clinical. Whilst its horrible now and Ill probably go home and cry for a few hours in disappointment, Im grateful for my health, the opportunity, for what this sport taught me." So, I find its a constant balance of meeting the needs of my family, my own needs and that of the business. Listen to her talk about childbirth here: We met with my obstetrician, Dr Peter England, in Melbourne, to discuss our plan. We often find ourselves filling every waking moment with activity, thinking that this is the only way to get ahead. Full Digital Access to be billed $1 for the first 28 days. When Lassila was first starting BodyICE, her first order of products werent quite what she expected: I got my first order in and it clinched the importance of communicating the finer details to manufacturers. Grace knew the incredible amount of up-skilling many of these families were doing to try Stay in the loop on all things parenthood as we share tips, hacks, products, inspo & everything in between. Thanks to Trish, Lydia, GESAC and all our sponsors and attendees for helping to make this wonderful event such a success, as we raised funds for the Leukaemia Foundation. So for me to be able to run a business, be a good mum, be a great athlete, I find it really hard to blend all these roles, she said. THE CORE: Why its important and why clinical reformer at MY PHYSIO GESAC can improve it! The product was fantastic I just hadnt got the finished product with my logo on it, which is a pretty important part, I suppose. We know that when you play with pain individual performance drops, and with that, so too does the overall performance of the team. She flew high in the air, performed a full-twisting somersault, then a double-twisting somersault, and then another single-twisting somersault, pulling off a mind-boggling manoeuvre in the air that seemed to last an eternity. The most commonly broken bone in the joint is the patella or kneecap . People ask me, how do you come back from something like that? I have never felt anything quite like it and as one of my friends delicately put it its kind of like an exorcism. Knee Exercises with Lydia Lassila - YouTube Its proven for me, so I would want to apply the same kind of system to my business.. Join Olympic champion Lydia Lassila as she demonstrates some of her favourite exercises to keep her knees strong and healthy Premax: https://www.premax.co Bo. We set the goal: win the Olympics. All Rights Reserved. So, in frustration, I decided to make my own. Ten common knee injuries and treatment - Medical News Today No cancellations during the first 12 months. At BodyICE we make area-specific ice and heat packs that help people recover from their injuries using natural cold or heat therapy. This is super easy to use and convenient, as you can book anytime. 1800 MY PHYSIO) or go to www.myphysiogroup.com. And pretty much at the same time, I spat the words out, bing, a lightbulb goes off idea!. I needed to work smarter.". Copyright © 2023 Private Media Pty Ltd. Publishers of smartcompany.com.au. I placed all my trust in the hands of Peter and he guided us through the experience safely, however, after 22 hours of labour, he was no longer there for the delivery, as his shift had ended! Free to sign up. During the second qualifying round of the Torino aerials competition, Lassila's knee collapsed on impact after she attempted to land a difficult jump, re-rupturing her ACL[1] and forcing her to withdraw. I graduated from university with a Bachelor of Applied Science, which was not going to help me with anything running my business. We use cookies and similar technologies to provide the best experience on our website. Lydia Lassila: history, results, Winter Olympics, children, alpine